Invisible online, buried in admin
A ten-year-old outdated site that didn’t work on phones, an inbox where after-hours emergency requests sat until morning, and an owner quoting every job by hand from his truck.
Work & Capabilities
Proof, not promises, starting with this site.
Basswick is a new studio, so we’ll be direct: the projects below are concept demonstrations we designed to show range, clearly labeled as such, never dressed up as client work. The first real case studies will be published here as they launch. Until then, the strongest example of our work is the site you’re on.
Exhibit A
This website
Every technique on basswick.co is one we can build for you: the live canvas hero, scroll-driven reveals, the animated workflow demo, the before/after slider below, a conditional smart form, full keyboard and screen-reader support, and load times a lightweight static site is famous for. It was designed and developed by Basswick, the same care we’d bring to your project.
Concept case study
Summit Plumbing Co., a rebuild, end to end
A fictional business, worked through the way we’d handle a real one, so you can see exactly what an engagement looks like. Drag the handle to compare.
One site, one system
A mobile-first site on the Standard plan with an emergency-first layout and quote-request form, connected to automated intake that categorizes urgency, replies in minutes, offers a booking slot, and logs every job in one place.
What this build aims at
First reply in under two minutes instead of next morning. Zero after-hours leads lost. Quotes generated from a template in one tap. The owner’s evening admin hour, gone.
Summit Plumbing Co. is a fictional business created to demonstrate our process. The targets above are design goals, not measured results from a real client. The first real case study, with a real name and real numbers, will replace this as soon as one launches.
Concept demonstrations
Four builds, four industries
Each mockup below is rendered live in CSS, no screenshots, no stock photos. Imagine your brand in the frame.
Cedar & StoneFree Estimate
Your yard, the one neighbors ask about.
Premium local-service website
Built to win the two moments that matter locally: looking more professional than the next three competitors, and making “get an estimate” effortless.
Meridian GoodsCart (2)
The Ellsworth Throw
$128 · free shipping
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Interactive e-commerce landing page
Product-first layout, tactile variant selection, and a purchase path with zero detours, the anatomy of a page built to sell.
Know your rate in 60 seconds. No phone call required.
No spam. No obligation. Licensed & local.
Lead-generation website
One promise, one form, one button. Everything on the page exists to earn a qualified lead, and the follow-up can be automated end to end.
Campaign OverviewWk 28
Marketing campaign dashboard
A custom reporting view that pulls your ad, lead, and booking data into one screen, so “how’s the campaign doing?” takes five seconds to answer. KPI values intentionally blank: we don’t publish invented numbers.
Coming soon
Real case studies live here next
Reserved
Case study 01
Client name, industry, goals, and measured results, published with the client’s permission after launch.
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Case study 02
Before/after, timeline, and what changed for the business.
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Your project?
Early clients get our sharpest work, it’s going in this gallery.